Web Business Strategy From The Trenches Of An 8 Figure Company
Was This Useful?I heard an interesting perspective yesterday during a conversation about targeting specific audiences. It basically amounts to this: You can still make a tonne of sales even if you’ve got a crappy website & average sales copy. I was saying that I’m noticing how selling physical products seems[>>>]
Was This Useful? Earning more through branding and creating your own products is not as hard as you might think So we were talking recently about finding products to sell online. Physical products so that we become the online version of JBhifi or Harvey Norman. We import those products[>>>]
Was This Useful?Personalisation is becoming more and more a part of daily life. Yep – in a way it’s kind of machine cyber stalking. (In some ways it is making the internet more personal, in others it’s narrowing our field of possibilities by creating a kind of digital censorship. It[>>>]
Was This Useful?Personally I love a good brainstorm. I find that a well-managed brainstorm with a group of people, all working toward a similar goal, can create some amazing ideas. It comes down to “the whole being greater than the sum of the parts.” As part of growing your business[>>>]
Was This Useful?So last week we looked at creating authority and a crowd of followers. I shared with you the 5 things you need to achieve to get recognised as an authority in your field:1.Have people come into contact with your ideas or information.2.Have people see that many others are[>>>]
Was This Useful?Fame has become a catchall for authority. It has become a commodity in itself regardless of whether the fame is deserved or whether the person who is famous is any good at what they do. One the one hand you’ve got Oprah, not an expert in anything per[>>>]
Was This Useful?I remember back when to make a sale online you had to go out of your way to convince people that you were ‘legit’ and that you were going to deliver what you were promising… It was hard and most people were too afraid to give you their[>>>]
Was This Useful?It’s been a couple of weeks since we last looked at the Facebook traffic case study You can find the 3 previous parts here Part1 | Part2 | Part3 I promised last time we spend some time looking at the website/blog part of the equation. So here it[>>>]
Was This Useful?Years ago I was at one of the very first World Internet Summits and saw a guy on stage called Marlon Sanders. He was hilarious, and at the same time brilliant. He really made the whole IM thing seem simple. Today I saw this video which is Marlon[>>>]
Was This Useful?Apple and buzz marketing How come when Apple releases a new phone, there are people sleeping outside the stores for days before the product is released? How come on day one of the iPhone 5 launch, Apple sold 2,000,000 iPhones in twenty-four hours? How does its new phone[>>>]
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